Digital Marketing

Anyone with an analytical mind, a hunger to learn and a dash of creativity can become a great digital marketer. If that’s you, this course is for you!

This course, designed for both students with and without experience in Digital Marketing, makes you a well-rounded professional.

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Course Syllabus

Modules are picked to give you a well-rounded ability in Digital Marketing skills.

MODULE 1: MARKETING 101

Get your marketing bases strong with this foundational module. Learn the importance of marketing and how it has evolved over the course of time. You'll also learn some important concepts related to digital marketing.

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  • 1. Marketing Fundamentals
  • 2. Difference between Digital and Traditional marketing
MODULE 2: ORGANIC MARKETING

Like a soldier who has to know and learn his weapons thoroughly before entering the battlefield, you'll learn the popular forms of digital marketing methods available at your disposal.

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  • 1. Social Media Marketing
  • 2. Content Marketing
  • 3. Email Marketing
  • 4.Video Marketing
  • 5. Affiliate Marketing
  • 6. Integrated Marketing
MODULE 3: PAID MARKETING

Learn to use your marketing budget to run online ads effectively. By the end of this module, you'll know how to create campaigns and choose the appropriate advertising platform(s).

MODULE 4: SEARCH ENGINE OPTIMIZATION

Learn how to improve search engine rankings of a website through white hat methods. Specifically, you'll know the major factors of search engine ranking, as determined by Google, Bing, and Yahoo.

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MODULE 5: MARKETING ANALYTICS

Understand the key metrics that determine the success of every marketing campaign. You will be rewarded hugely if you're able to dollarize your results. This module will help you do that.

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  • 1. Google Analytics
  • 2. Google Tag Manager
  • 3. Google Webmaster Tools
  • 4. Other Tools

Tools you will learn

In this course, you'll get familiar and master the following tools. These tools will help you deliver the job as a digital marketer in the best way possible.

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Projects

Each project is designed to deepen and solidify your theoretical and conceptual understanding.

GET STARTED WITH CONTENT MARKETING

Find your niche, register a domain, write three blog posts on your chosen topic. Learn the basics of content promotion on channels like Facebook, Instagram and Pinterest.

LAUNCH YOUR FIRST AD CAMPAIGN

In this project, you will learn to properly set up Facebook and Instagram business accounts and get your first 100 visitors through paid campaigns in Facebook, Instagram and Google Adwords.

SEO YOUR BLOG

Understand your audience and find the right keywords to reach them. Install the required plugins to optimize your blog. You will identify the crucial performance metrics for your blog.

PROMOTE YOUR BLOG WITH EMAIL MARKETING

In this project, you'll bring traffic to your blog with email marketing. You'll also create an offer and sell with email. You'll aim to increase your open rates and click-through rates.

SPREAD YOUR MESSAGE ON SOCIAL MEDIA

You'll promote your articles on the relevant social media platforms. You'll apply a number of follower growth strategies and find out which ones to repeat, which ones to amplify and which ones to drop.

Delivery Methods

We offer three convenient training methodologies to suit your individual learning styles and preferences.

Online Live Class

Access your training from the comforts of your home, college or any other location you prefer. Learn with a motivated group of individuals.

Blended Class

Master theory and programming concepts with our recorded videos and come to the learning centre for the hands-on labs and project sessions.

Gurukul

Crampete Gurukul model is a full-time classroom-cum-internship program where you learn in a high-stakes development environment.

Batch Details

Flexible options that suit your learning temperament, to take where you want to be.

Online Live

June 27th, 2020
Evening Batch (Singapore, India and Malaysia)

Admission Deadline: June 25th,2020

Enrol Now & Pay Later

Online Live

July 4th, 2020
Evening Batch (Singapore, India and Malaysia)

Admission Deadline: July 2nd,2020

Enrol Now & Pay Later

Online Live

June 11th, 2020
Weekend Batch (Singapore, India and Malaysia)

Admission Deadline: July 9th,2020

Enrol Now & Pay Later

A community in the making!

Here's what our students have to say about being a part of the Crampete family and learning skills that empower them! A community in the making- sharing skills, experience and knowledge!

"Crampete has a great way of teaching – it's highly practical-oriented rather than a theoretical class. You've to sit and work out the problems each and every day. There are daily assignments and weekly homework. I personally recommend Crampete as a good way to start your career in data science."


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Rohan Samuel Jayaseelan

“I’ve taken up Crampete full stack developer course coming from zero coding and programming knowledge myself. It’s an intuitive ecosystem which makes total newbies easy to pick up and learn. Crampete also provides live discussing sessions for the learners to have live interactions with the lecturers which is an absolute plus point.”


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BARRATHAN, MALAYSIA

“Full Stack Self Paced Course from Crampete is good for me even though I had zero background in programming. Now, I am able to build a website by myself and all that skills are from learning the course offered by Crampete. The best feature in this course is that Crampete offers mentoring sessions, so whenever I have problems, the mentors are ready to guide me in solving the problems.”


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SYAFIQAH AZIZA, MALAYSIA

“Crampete's Full Stack Web Development is the program you need to take to become a great programmer. It teaches a lot of programming languages like HTML, CSS, JavaScript, MongoDB, DynamoDB, React JS, AJAX, and so on. I first learned front-end development, then back-end development, and then backend development. Tri Thanh Alan joined Konexaa as a Software Developer.”


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TRI THANH ALAN

“I was having nil knowledge about programming before joining Crampete. The experienced trainers are friendly and approachable. They taught personally and individually – until we got the concepts clearly. The only thing that stood apart in my resume is the Crampete classes. I got placed in Hexaware and NTT Data!”


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JOSHIBA FERNANDO

“I learned Python, statistics, machine learning which is a valuable skillset for data scientists. Before joining Crampete I had zero knowledge in all the above. Crampete's well-trained staff got me up to speed through rigorous practice exercises. I highly recommend Crampete for learning Data Science.”


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PRAGRITH

“I think it is a good course because it covers everything that I need to know from front end to back end development. Plus, it was very helpful due to flexibility of time they have and a supportive mentor to guide along the way.The course definitely gives me a good overview of what full stack web developers do and provides the essentials that I need to land a job.”


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NUR AMIRAH AMINAH, MALAYSIA

“The Full Stack Self Paced Course offered by Crampete is really comprehensive in a sense that it is really good for beginners and it builds up skills especially with the hands on lab sessions.”


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FARAH NADIA, MALAYSIA

“Crampete provided me a platform and gateway into programming which enabled me to learn in more intuitive ways even though I was from a different major in engineering. I learned MERN stack web development in-classroom training. The trainers and the support staffs are knowledgeable and friendly. I could able to show the portfolio of projects which I built during my training to my prospective employers. I could able to secure a job with D4t4 Solutions PLC as a Software Developer. I would recommend Crampete courses to anyone who has an interest in Computer programming or would like to start a career in Information Technology.”


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Arun Kumar R

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Frequently Asked Questions (FAQ's)

Yes, You don't need to have any prior knowledge to start this course. We will teach everthing from scratch.

All our trainers have atleast half decade of experience in marketing field.

Once you enrolled you will get access to our video library. So you can go and watch them at any time. And we regularly conduct doubt clearing session, you can use them to get more clarity.

Download Syllabus

A course certificate helps you establish your expertise in a quick and reliable fashion.

Preview Certificate

A course certificate helps you establish your expertise in a quick and reliable fashion.

Preview Certificate

A course certificate helps you establish your expertise in a quick and reliable fashion.